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Before We Hit Play

Battle-tested questions every studio owner should ask to build a successful dance studio.

A digital ebook with answers every dance studio owner needs to build a studio that thrives. Staff, culture, parent dynamics, retention, team building, and the leadership decisions that put you back in the driver’s seat.

Pre-Order Your Copy for $37

The Decisions That Build Winning Studios Are Made Before The Music Starts

Built from over 38 years of running a winning competition dance studio, Before We Hit Play gives you the questions every studio owner needs to answer — and the framework to act on them.

Before We Hit Play is built from over 38 years of experience running a successful competition dance studio. It’s centered around one core value: the results you want on stage are created by the decisions you make long before you get there. The quality of those decisions come down to the questions you are willing to ask yourself in the process.

Seven pillars. Forty-plus questions. Every chapter is a real decision, walked through with the experience of a dance studio owner who has been in the trenches for four decades. Here’s some of what the book covers:

Building a competition team that wins consistently
Choreography and costuming decisions that score well
Getting dancers to perform, not just execute steps
Managing parents without losing your authority
Building a staff you can actually trust and delegate to
Retention and why families really leave
Studio finances and planning for sustainability
Thinking like a CEO instead of doing every job yourself

$ 37

Regular price - $47

Priority delivery to your inbox at release
Monthly book club discussion
7 pillars, over 40 battle-tested questions
Bonus frameworks, templates, downloads

Limited time

Is there a gap between where you are, and where you want to be?

Unlock The Blueprint Behind A successful Studio

The most powerful questions a competition dance studio owner can ask are the ones that transform their teams from the inside. Here's where the path to extraordinary begins

these are these 7 pillars the book discusses:

Competition Teams

How do I build a team that wins? From choreography decisions and routine cleaning to team culture and casting, everything that turns a group of dancers into a competition team.

Game Day Standards

How do I get my team to show up like pros on competition day? From backstage preparation and performance etiquette to handling stress, phones, and parent behavior when it counts.

Staff

How do I build a staff I can trust? From hiring teachers who can actually teach to building a pipeline, delegating departments, and creating a culture that holds your standards without you in the room.

Competition Team Parents

How do I keep parents supportive, not in charge? From setting boundaries and managing pre-competition pressure to communicating expectations and keeping parents educated and on your side.

Competition Team Students

How do I develop dancers who deliver under pressure? From building work ethic and mental toughness to shaping team dynamics, preventing burnout, and developing the performance quality that wins.

Retention

How do I deal with losing families? From understanding why families really leave to catching quiet attrition early and building the systems that keep students motivated and committed season after season.

Sustainability

How do I keep my studio profitable enough to survive? From understanding the real math behind studio income to planning for seasonality, pricing with confidence, and building a program that lasts.

The Best Version Of Your Studio Starts Here

Most dance studio owners are running on experience, instinct, and sheer will. And it works... until it doesn't. Inevitably at some point the season falls apart, a family leaves without warning, or you find yourself doing every job in the building and wondering how you got here.

The gap between where you are and where you want to be has a name, a system, a plan, and a set of questions that when answered put your studio on a clear path to success. Before We Hit Play gives you all four, built from over 38 years of real decisions, real mistakes, and a competition dance studio that has stood the test of time.

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Lead with confidence, win with strategy!

Unlock the answers that will propel dance studio to new heights!

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What You'll Walk Away With

and no we don't just mean trophies

Be a visionary leader Step into your role as a decisive leader, guiding your competition team to success

Make bold decisions with clarity Feel empowered to make strategic choices that propel your studio forward, and move the needle for your competition team

Cultivate strong relationships with ease Navigate parent and team dynamics with confidence and control, and create a win-win environment for all

Adapt to challenges with resilience Overcome obstacles and adjust with ease under pressure.

Elevate your studio’s reputation Strengthen your studio’s standing and becoming a trusted name for competitive dance in your area

Build a competition team that endures Develop the mindset to scale and sustain long-term success for your competitive program and studio.

Your comp team's next chapter starts here

Pre-Order pricing is availabile for a limited time only. Take the leap and watch your studio thrive!